Full-time

Performance Marketing Lead — Meta & Google Ads

You will run paid ads for our B2B and B2C clients on Meta, Google, YouTube and LinkedIn, and own the results: leads, sales and cost per lead.

Mohali Office / Shillong Office
Role Type: Full-time
Paid Growth
Experience: 4 to 7 years in performance marketing
Compensation: As per experience

The role in short

You will run paid ads for our B2B and B2C clients on Meta, Google, YouTube and LinkedIn, and own the results: leads, sales and cost per lead. You plan, launch, test and scale campaigns, guide a small team, and explain the results to clients.

This role is for you if

you have personally run Meta and Google Ads for several clients, managed real budgets, and been accountable for the numbers.

This role is not for you if

your experience is mainly organic social media, or only setting up campaigns that someone else planned.

About Content Vista

Content Vista is a growth marketing agency based in Mohali, working with B2B and B2C businesses. For over 8 years, our team of 20+ has helped clients in India, the UK, the UAE and the US grow through paid ads, SEO, content, social media, video, websites and marketing automation.

What you will do

Plan the paid strategy. Build campaigns around each client's goal. Before a rupee is spent, work out what a lead or a sale can afford to cost, and tell the client early if their target doesn't add up.
Run the campaigns. Launch, test, optimise and scale on Meta, Google Search, Performance Max, YouTube and LinkedIn.
Protect the budget. Set a spend limit on every account, check spend every day, and get the client's written approval before going over budget.
Make sure tracking works before spending. Pixels, conversion events and lead forms, tested with a real conversion. Our tech team helps with setup.
Brief the creatives. Tell our design and video teams which ads to make, and share what's working.
Lead the team. Guide the performance marketing executives, and check every campaign before it goes live.
Fix problems fast. When something breaks, pause first, find the cause, and make sure the client hears it from us first.
Report and present. Weekly and monthly reports, and the paid ads section of the monthly client call.

What we are looking for

Must have

4 to 7 years in performance marketing, with at least 3 years hands-on in Meta Ads and Google Ads
Has managed several client accounts at the same time
Has owned real monthly budgets, and can tell us the size
Lead generation or e-commerce results you can explain with numbers
Explains performance clearly to non-technical clients
Has guided or reviewed the work of at least one person

Good to have

Agency experience
GA4, Google Tag Manager, Meta Conversions API
LinkedIn Ads
Landing page and conversion rate improvement
Looker Studio reporting
Both B2B and B2C clients

Not needed

Designing creatives or editing videos. We have teams for that.

How success is measured

Cost per lead and cost per sale improving for each client
Budgets never overspent
Tracking working before any spend
Problems caught by us, not by the client
Clients staying with us because the ads deliver

Why join us

Own the paid ads results for a full client portfolio
B2B and B2C clients across four countries
Specialist design, video and tech teams behind you
Work directly with the founders

Working hours

Monday to Friday, 11 AM to 6 PM, at our Mohali or Shillong office. Some Saturdays may be working days.

How to apply

Apply using the form on this page, with your CV.

Our Work Environment

Content Vista office at SpaceJam Coworking

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